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Moonpig Group partnered with The Oxford Group, a leader in innovative leadership and coaching solutions, to win a coveted Brandon Hall Group Silver award for excellence in the Leadership Development category Best Advance in Leadership Development.

Brave Conversations

For too long, too many topics that should be discussed were avoided at the Cards Division of Moonpig Group plc, since everyone at the organisation, and at its sister company, Greetz in the Netherlands, newly assimilated in the culture, was just ‘too nice’. The broad undercurrent of feelings was that staff and managers believed difficult topics were, by definition, negative, aggressive, and best avoided.


This programme changed perceptions by demonstrating the beneficial business and personal outcomes to be gained all round once people are empowered to be a little braver.

We are delighted to receive the recognition for what is a truly inspirational programme developed in strong partnership with our colleagues at Moonpig Group

Andy Dent, Director, Solutions Innovation & People at The Oxford Group

Excellence Award winners are shown to be organisations that truly value their employees and invest in them through their human capital management programs. These HCM programs have been validated as best in class for business value and the impact on the employees themselves

Brandon Hall Group Chief Operating Officer Rachel Cooke

Entries were evaluated by a panel of veteran, independent senior industry experts, Brandon Hall Group analysts, and executives based on these criteria:

  • Alignment to their business need and environment
  • Program design, functionality, and delivery 
  • Adoption, integration, user experience, innovation, and creativity
  • Overall effectiveness, impact, and measurable benefits

About Moonpig Group

Moonpig was founded in 2000 with a goal to disrupt the traditional greetings industry. At heart a technology platform, Moonpig is now known as a leading online destination for greetings cards and gifting. In FY23, Moonpig delivered 49 million personalised cards, gifts and flower bouquets across 34 million orders, helping customers celebrate all the occasions that matter to them.
Moonpig Group plc has four well-loved brands – Moonpig, Greetz, Red Letter Days and Buyagift.

About The Oxford Group

We believe leadership matters…

We’ve had the privilege of developing leaders in organisations like yours across the globe for over 35 years. As leaders what we choose to focus on and how we show up day to day shapes organisations. Whether stepping into your first management role or tackling the leadership challenges of today, we create impactful leadership and coaching solutions.

We’re proud to be part of the City & Guilds charity.  As such all our surplus is reinvested to maximise impact – supporting people with significant barriers to access skills and jobs.

About Brandon Hall Group™

For over 30 years, Brandon Hall Group has empowered, recognised, and certified excellence in organisations worldwide, influencing the development of over 10 million employees and executives. Their HCM Excellence Awards program was the first to recognise organisations for learning and talent and is the gold standard, known as the “Academy Awards of Human Capital Management.”

The awards recognise the best organisations that have successfully developed and deployed programs, strategies, modalities, processes, systems, and tools that have achieved measurable results.